---
title: "The “Conversation Starter” Positioning | Skyp GTM"
description: "Stop pitching features. Pitch the next conversation your buyer actually wants to have. Most B2B messaging tries to sell the product.That’s the fastest way..."
canonical: "https://skyp.ai/gtm-newsletter/the-conversation-starter-positioning"
source: "skyp.ai/gtm-newsletter/the-conversation-starter-positioning"
generated: "2026-09-24"
---

# The “Conversation Starter” Positioning | Skyp GTM

> Stop pitching features. Pitch the next conversation your buyer actually wants to have. Most B2B messaging tries to sell the product.That’s the fastest way...

# The Skyp Newsletter

Insights, tips, and strategies for modern AI-powered outreach and sales automation